Marketing campaign builder primitives
The campaign cockpit stack — segment builder, A/B variants, channel mix, schedule, KPIs, creatives, subject line tester, send-time optimizer, live results, conversion funnel, template chooser, UTM builder, and drip sequence editor. Visual references — no real sends wired.
Marketing campaign builder primitives is a reusable Oak Flats Muffler Men UI primitive with documented states, accessibility expectations, theme behavior, and implementation evidence.
Marketing campaign builder primitives: The campaign cockpit stack — segment builder, A/B variants, channel mix, schedule, KPIs, creatives, subject line tester, send-time optimizer, live results, conversion funnel, template chooser, UTM builder, and drip sequence editor. Visual references — no real sends wired.
Campaign card
Name + status + channel chips + audience-size + send window for any campaign row.
Audience segment builder
Rule chips, AND/OR groups, estimated reach with tag inputs for inline rules.
A/B variant editor
Tabs for each variant, weight sliders, winner rule chips, per-variant content.
Channel mix picker
Email, SMS, push, in-app, banner, social — chip toggles with cost + reach chips.
Schedule launcher
Now / specific time / recurring / send-time-optimized + timezone picker.
Goal KPI selector
Opens / Clicks / Conversions / Revenue / Bookings radio + target input.
Creative gallery
Filtered thumbnail grid of email / SMS / push creative with A/B select + clone.
Subject line tester
Input + AI suggestions + spam, word-count, emoji-fit chips with suggestion dialog.
Send time optimizer
Per-hour heatmap of historical opens, recommended window, override picker.
Real-time results card
Sent / delivered / opened / clicked / bounced metric tiles with sparkline trends.
Conversion funnel card
Funnel bars Sent → Opened → Clicked → Converted with drop-off % per step.
Campaign template chooser
Library + private templates with previews, channel chips, clone button.
UTM parameter builder
Source / medium / campaign / term / content inputs + URL preview + copy CTA.
Drip sequence editor
Timeline of touchpoints with delay chips, branching conditions, edit per step.
Full campaign cockpit
All 14 primitives composed together in a single Klaviyo-style campaign builder cockpit.