Customer success primitives
The retention-and-expansion stack — composite health scoring, cohort retention, NPS, churn risk, expansion opportunity, lifecycle timeline, feature adoption, success plan, QBR cards, at-risk lists, segment donut, support volume, renewal pipeline, and executive briefing. Realistic Mufflermen workshop data only; no real CS platform wired.
Customer success primitives is a reusable Oak Flats Muffler Men UI primitive with documented states, accessibility expectations, theme behavior, and implementation evidence.
Customer success primitives: The retention-and-expansion stack — composite health scoring, cohort retention, NPS, churn risk, expansion opportunity, lifecycle timeline, feature adoption, success plan, QBR cards, at-risk lists, segment donut, support volume, renewal pipeline, and executive briefing. Realistic Mufflermen workshop data only; no real CS platform wired.
Customer health score
Composite 0-100 score with tone shift and Engagement / Adoption / Sentiment / Support / Value breakdown chips.
Cohort retention grid
Tone-coded grid — rows = cohort months, cols = months since signup, cells = retention percentage.
NPS trend chart
Stacked area chart of promoters / passives / detractors over time with latest NPS callout.
Churn risk card
Per-customer churn probability with top risk factor chips and intervention suggestion CTA.
Expansion opportunity
Next-best-action with expected uplift in AUD and confidence chip — upgrade, expansion, bundle, warranty.
Customer journey timeline
Lifecycle: Acquisition → Onboarding → Adoption → Expansion → Renewal with current stage marker.
Feature adoption meter
List of features with adopted / total ratios, per-row progress bars, and mo/mo delta chips.
Success plan checklist
Per-customer success plan with milestones, due dates, and todo / in-progress / done / blocked states.
QBR meeting card
Quarterly Business Review card with scheduled date, agenda items, and last-QBR outcomes.
At-risk customers list
Sortable data table — avatar, name, health score, last contact, lifetime value, intervention CTA.
Customer segment distribution
Donut chart — Strategic / Growth / Retention / Win-back share of book of business.
Support ticket volume
Per-customer support ticket volume with sentiment trend sparkline and direction indicator.
Renewal pipeline stage
Stage chip + expected close + ACV + weighted value + likelihood and next-step copy.
Executive briefing
Weekly executive briefing — top 3 wins / top 3 risks / asks for the week.
Full CS console
Composes every primitive — exec briefing, health, churn, expansion, cohort grid, NPS, at-risk list, journey, QBR, segment, renewal.